Working with Japanese corporation Sanyei, we needed to create an entire brand from nothing.
Including product look, feel, name, identity, positioning, and audience insights. All this for their first own-brand product in the western market, also ensuring it stands out in a crowded and often outdated arena.
Working with Japanese corporation Sanyei, we needed to create an entire brand from nothing.
Including product look, feel, name, identity, positioning, and audience insights. All this for their first own-brand product in the western market, also ensuring it stands out in a crowded and often outdated arena.
After 17 years as a mid-segment womenswear company with no brand presence, Stills stood at the precipice of a vastly changing economic and competitive landscape.
In 2010, the company re-defined its market focus and product identity as Stills Atelier. From this juncture, we definen and built a new brand, and craft an integrated strategy to claim its presence in the global new luxury arena.
After 17 years as a mid-segment womenswear company with no brand presence, Stills stood at the precipice of a vastly changing economic and competitive landscape.
In 2010, the company re-defined its market focus and product identity as Stills Atelier. From this juncture, we definen and built a new brand, and craft an integrated strategy to claim its presence in the global new luxury arena.
lolaandgrace by Swarovski
lolaandgrace needed an iconic campaign visual to make their mark at the Baselworld 2015 jewelry fair. We executed this brief on London’s rooftops with top 50 model Yumi Lambert. Together with a multidisciplinary team of fashion and marketing experts we carved out a new brand world, translating the positioning into a long-term creative strategy and brand platform.
lolaandgrace by Swarovski
lolaandgrace needed an iconic campaign visual to make their mark at the Baselworld 2015 jewelry fair. We executed this brief on London’s rooftops with top 50 model Yumi Lambert. Together with a multidisciplinary team of fashion and marketing experts we carved out a new brand world, translating the positioning into a long-term creative strategy and brand platform.
Solid Nature
Powered by rocks - branding nature. Building a global brand with leading architects and designers, collaborating to explore the possibilities of what natural stone can be.
Solid Nature
Powered by rocks - branding nature. Building a global brand with leading architects and designers, collaborating to explore the possibilities of what natural stone can be.
Kunle Adeyemi is a Nigerian architect and urbanist. In 2009, he set up his own architecture and design practice. His objective in doing so was to improve the built environment and quality of life in developing cities via architecture, design and urban interventions.
Kunle Adeyemi is a Nigerian architect and urbanist. In 2009, he set up his own architecture and design practice. His objective in doing so was to improve the built environment and quality of life in developing cities via architecture, design and urban interventions.
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As a senior creative director, Spindler delivers outspoken, highly potent work in close collaboration with clients. Her projects reveal a signature of editorial integrity and forward contemporary design. She develops a deep understanding of business cases to swiftly translate core objectives into creative solutions of true substance.
Sofie Spindler serves as the principal lead of Spindler Unlimited, a bespoke multidisciplinary branding and marketing consultancy. Spindler Unlimited’s suite of brand building services extends beyond concepts, design systems and naming to immersive stages of creative production, activation and future business development.
Each project is custom-fit with an efficient, bespoke team of specialists, including senior level marketing experts and cutting edge creatives working at the forefront of culture.
With Spindler as their artistic director, this bespoke team delivers seamless, strategic solutions with maximum speed and precision.
Spindler’s portfolio of international projects reveals an inherent understanding in categories of luxury, fashion, and innovation. Current projects include lolaandgrace by Swarovski, luxury womenswear brand Stills Atelier and architectural urbanism firm NLÉ by Kunlé Adeyemi.
Her personal development in martial arts training has brought insight and dynamism to her professional discipline.
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